Perancangan Website E-commerce Produk Kopi Menggunakan Metode Prototyping (Studi Kasus: Kedai Kopi Kontekstual)

(Studi Kasus: Kedai Kopi Kontekstual)

Authors

  • Nyokro Hidayat Purba Wijayakusuma Purwokerto Telkom Institute of Technology, Indonesia
  • Yudha Saintika Purwokerto Telkom Institute of Technology, Indonesia
  • Irwan Susanto Purwokerto Telkom Institute of Technology, Indonesia
Pages Icon

DOI:

https://doi.org/10.51519/journalisi.v3i3.182

Keywords:

Website e-commerce, Metode Prototyping, Kedai Kopi Kontekstual

Abstract

Bisnis kedai kopi telah mengalami kemajuan yang sangat pesat. Adanya trend nongkrong membuat bisnis kedai kopi meningkatkan pelayanan untuk kepuasan pelanggan. Kualitas pelayanan, produk, dan pengalaman pemasaran memiliki dampak penting dalam memenuhi kepuasan konsumen. Kedai Kopi Kontekstual merupakan kedai kopi yang berlokasi di Banyumas. Kedai Kopi Kontekstual masih dalam proses bertumbuh dan berkembang. Asset yang dimiliki Kedai Kopi Kontekstual cukup besar yaitu kebun kopi, mesin roasting, dan SDM. Melalui asset tersebut pemilik berharap dapat menjangkau pasar nasional. Kondisi pasar yang terbatas membuat Kedai Kopi Kontekstual perlu melakukan upaya jaringan pemasaran yang lebih luas. Sebagai upaya pengembangan pasar Kedai Kopi Kontekstual membutuhkan fasilitasi sistem dalam  yang mampu mengakomodasikan  penjualan dan sistem transaksi. Metode prototyping merupakan salah satu pendekatan dalam rekayasa perangkat lunak yang mendemonstrasikan bagaimana mengembangkan sistem secara sederhana, memberikan akses kepada pengguna konsep dasar sistem serta pengujian. UML digunakan sebagai rancangan gambaran sistem secara keseluruhan, website berbasis online menggunakan bahasa pemrograman visual studio code, javascript (framework ReactJS), Node Js dan database MySQL. Tujuan dari perancangan website adalah memperluas jangkauan pemasaran, brandawareness, dan meningkatkan pengetahuan calon pelanggan terhadap Kedai Kopi Kontekstual. Hasil dari penelitian ini adalah berhasil membuat rancangan website yang sesuai dengan kebutuhan Kedai Kopi Kontekstual.

Downloads

Download data is not yet available.

References

Downloads

Published

2021-10-21

Issue

Vol. 3 No. 3 (2021): Journal of Information Systems and Informatics

Section

Articles

License

Authors Declaration

  1. The Authors certify that they have read, understood, and agreed to the Journal of Information Systems and Informatics (JournalISI) submission guidelines, policies, and submission declaration. The submission has been prepared using the provided template.
  2. The Authors certify that all authors have approved the publication of this manuscript and that there is no conflict of interest.
  3. The Authors confirm that the manuscript is their original work, has not received prior publication, is not under consideration for publication elsewhere, and has not been previously published.
  4. The Authors confirm that all authors listed on the title page have contributed significantly to the work, have read the manuscript, attest to the validity and legitimacy of the data and its interpretation, and agree to its submission.
  5. The Authors confirm that the manuscript is not copied from or plagiarized from any other published work.
  6. The Authors declare that the manuscript will not be submitted for publication in any other journal or magazine until a decision is made by the journal editors.
  7. If the manuscript is finally accepted for publication, the Authors confirm that they will either proceed with publication immediately or withdraw the manuscript in accordance with the journal’s withdrawal policies.
  8. The Authors agree that, upon publication of the manuscript in this journal, they transfer copyright or assign exclusive rights to the publisher, including commercial rights

How to Cite

[1]
N. H. P. Wijayakusuma, Y. Saintika, and I. Susanto, “Perancangan Website E-commerce Produk Kopi Menggunakan Metode Prototyping (Studi Kasus: Kedai Kopi Kontekstual): (Studi Kasus: Kedai Kopi Kontekstual)”, journalisi, vol. 3, no. 3, pp. 471–482, Oct. 2021, doi: 10.51519/journalisi.v3i3.182.